The Agya Chakra, often referred to as the “Eyebrow Centre,” is located at the point between the eyebrows, where the brain and spinal column meet. It is believed to enhance intuition, deepen awareness, and strengthen our ability to interact with the external world. This chakra is also associated with access to wisdom from both past and future, representing the unconscious mind and serving as a direct channel to Brahman—the ultimate reality. 

Aagyachakra Innovations Lab is an initiative dedicated to fostering research and innovation in the fields of hospitality and tourism. It serves as a collaborative platform where educators, researchers, and students come together to ideate, experiment, and develop sustainable solutions for real-world industry challenges. The lab encourages the creation of intellectual property, promotes design thinking, and supports institutions in setting up Innovation and Incubation Centers (IICs). Through research mentoring, patent facilitation, and industry-academia linkages, Aagyachakra aims to transform ideas into impactful innovations—empowering the next generation of hospitality and tourism professionals to think beyond convention and lead with creativity.